Tuesday, October 12, 2010

TIP : Let it sit in your Cart

My latest experience with Vista Print was quite frustrating... the price that I quoted my client for business cards turned into a much larger price based on hard-to-read quotes and a last minute price change (base from $4.99 to $19.99). I had everything uploaded and ready to go before I realized that the final price was going to be huge. So I logged off, and pursued other options. The next night I got an email from Vista print offering special pricing on business cards– lo and behold the prices had shrunk more than 50%.

It's something I've been noticing lately with online retailers- if you have a cart active on their service, then many will offer you a great deal to buy what you put in your cart a few days ago. It's good business for them, because they can cajole people into buying what they're not quite sure about... but it makes people who make quick decisions unlucky.

So- if there's something you're looking for, but don't need right away, put it in your virtual shopping cart and walk away.

(I don't advise this tactic when shopping in real life, as most times someone will just come and restock everything... oh, and your ice cream could melt.)

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Thank for the help!